{"title":"Dresses \u003e Pastel Dresses","description":"\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eWhy are pastel dresses the perfect wedding guest dress?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePastel dresses are bringing that soft, feminine energy we can't get enough of right now. These dreamy shades of buttery pastel \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/yellow-dresses\"\u003e\u003cspan\u003eyellow\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, romantic pastel \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/pink-dresses\"\u003e\u003cspan\u003epink\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, icy pastel \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/blue-dresses\"\u003e\u003cspan\u003eblue\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, fresh pastel \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/green-dresses\"\u003e\u003cspan\u003egreen\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e create effortlessly pretty vibes for absolutely any occasion. A pastel colour dress happens when white meets brighter hues, giving you those muted, Instagram-worthy tones that look fresh without even trying. Getting ahead on spring \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/edits\/unveiled\"\u003e\u003cspan\u003ewedding season\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e? Got a \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/garden-party-dresses\"\u003e\u003cspan\u003egarden party\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e or baby shower coming up? Just fancy looking gorgeous on any given day? This collection has you sorted. Our pastel \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/floral-dresses\"\u003e\u003cspan\u003efloral\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e styles bring romantic energy, while sleek minis and flowing \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/maxi-dresses\"\u003e\u003cspan\u003emaxis\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003ein these soft shades give you options for everything in your diary. Once you see how versatile pastels are, you'll wonder how you ever lived without them!\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eWhat colour shoes actually work with pastel dresses?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNeutrals are your absolute lifesaver here. Nude \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/shoes\/heels\"\u003e\u003cspan\u003eheels\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e elongate everything while letting your pastel dress take center stage. White trainers or sandals? Instant cool-girl vibes. Metallics add just the right amount of sparkle without competing, gold looks stunning with pastel yellow, while silver makes pastel pink and pastel blue absolutely sing. For a pastel \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/wedding\/wedding-guest-dresses\"\u003e\u003cspan\u003ewedding guest\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e dress or any pastel dress for wedding season, strappy nude or metallic heels are pure perfection. Got a pastel blue or pastel green dress? Tan or cognac \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/whats-new\/new-accessories\"\u003e\u003cspan\u003eaccessories\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e create gorgeous, unexpected contrast. The golden rule: stay tonal or lean into neutrals and your dress already handles the colour story.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eIs pastel dress code actually a thing?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNot officially, but when it appears on an invitation, you know exactly what vibe they're after. Pastel dress code means soft, romantic and polished. Think garden parties, \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/edits\/spring-outfits\"\u003e\u003cspan\u003espring\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e weddings, \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/edits\/baby-shower-outfits\"\u003e\u003cspan\u003ebaby showers\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e and those picture-perfect afternoon teas. Stick to softer shades like pastel pink, lilac, mint, peach and baby blue whilst keeping things \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/clothes\/casual-outfits\"\u003e\u003cspan\u003ecasual\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e to smart-casual. A flowing \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/midi-dresses\"\u003e\u003cspan\u003emidi\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003edress works beautifully for daytime celebrations, a pastel cocktail dress fits afternoon events perfectly and a romantic pastel floral maxi absolutely owns outdoor weddings. Keep it light, fresh and feminine because loud prints and dark colours completely miss the brief.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eHow do I style pastels without looking washed out?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBalance is everything, babe. Start with makeup that brings warmth. Go for a peachy blush, a bronze glow and nude-pink lips will work magic. Pastel yellow dresses love gold\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/accessories\/jewellery\"\u003e\u003cspan\u003e jewellery\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e to play up those warm tones, while pastel pink and pastel blue pop with silver or rose gold accessories. Mixing textures changes the whole game: silky pastel dresses paired with structured \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/clothes\/denim-jackets\"\u003e\u003cspan\u003edenim jackets\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e or leather jackets add instant edge. Layer a pastel green or pastel blue dress under a crisp white\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/clothes\/jackets-coats-blazers\"\u003e\u003cspan\u003e blazer\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e or neutral \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/clothes\/jumpers-cardigans-cardigans\"\u003e\u003cspan\u003ecardigan\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e for polish. Here's your pro move: add personality through accessories with a bright \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/accessories\/bags\"\u003e\u003cspan\u003ebag\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, bold earrings and colourful heels to create visual interest. For weddings, style your pastel\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/wedding\/wedding-guest-dresses\"\u003e\u003cspan\u003e wedding guest dress\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e with statement \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/wedding\/wedding-accessories-jewellery\"\u003e\u003cspan\u003ejewellery\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e and a sleek updo to stay polished without fading into the background. Let the pastel stay soft while your styling brings all the personality.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eWhere do I find the perfect pastel dress?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLook no further than here at Showpo! Pastel maxis that float when you walk, fitted minis that show off your silhouette, cocktail styles ready for your next event? This collection brings every pastel shade and silhouette you're after. Need sizing help? Our \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/pages\/size-guide\"\u003e\u003cspan\u003eSize Guide\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e gives you exact measurements so you find what fits perfectly. Shopping with confidence means knowing our \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/pages\/returns-policy\"\u003e\u003cspan\u003eReturns Policy\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e is flexible if you need to swap anything. Get Free Shipping for carts over £150. See our \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/pages\/shipping-information\"\u003e\u003cspan\u003eshipping page\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e for more details.Time to fill your wardrobe with those soft, dreamy colours that somehow make everything feel more romantic!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[{"product_id":"michaela-midi-dress-jacquard-ruffle-detail-tiered-dress-in-light-blue","title":"Michaela Midi Dress - Jacquard Ruffle Detail Tiered Dress in Light Blue","description":"\u003cp\u003eThe Michaela Midi Dress is cut as a sleeveless slip dress in light blue clipped jacquard, with a midi hem that moves softly rather than sitting flat.\u003c\/p\u003e\u003cp\u003eThe inner lining helps the polyester fabrication settle smoothly against the body, while the zip closure keeps the fit neat. It reads polished for a wedding guest dress, then shifts easily into a party night with the same quiet structure.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSleeveless slip dress\u003c\/li\u003e\n\u003cli\u003eElegant V-neck design\u003c\/li\u003e\n\u003cli\u003eChic midi length\u003c\/li\u003e\n\u003cli\u003eClipped jacquard texture\u003c\/li\u003e\n\u003cli\u003eInner lining included\u003c\/li\u003e\n\u003cli\u003eInvisible zip closure\u003c\/li\u003e\n\u003cli\u003eWedding guest ready\u003c\/li\u003e\n\u003cli\u003eParty night perfect\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSize and Fit\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSize S \/ 8 length: 123.5cm \/ 48.62in\u003c\/li\u003e\n\u003cli\u003eStudio model is wearing size XS \/ 6 AU\u003c\/li\u003e\n\u003cli\u003eStudio model's height is 170cm \/ 5'7''\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eMaterial and Care\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003eMain: 100% Polyester | Non-stretch\u003c\/li\u003e\u003c\/ul\u003e","brand":"Showpo Exclusive","offers":[{"title":"UK 6","offer_id":51577171968314,"sku":"SD24070051-132-06","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 8","offer_id":51577205522746,"sku":"SD24070051-132-08","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":51577278103866,"sku":"SD24070051-132-10","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":51577262145850,"sku":"SD24070051-132-12","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":51577205784890,"sku":"SD24070051-132-14","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":51577357500730,"sku":"SD24070051-132-16","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":51577281773882,"sku":"SD24070051-132-18","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 20","offer_id":51577313689914,"sku":"SD24070051-132-20","price":89.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/2619\/0650\/files\/Michaela_Midi_Dress_-_Jacquard_Ruffle_Detail_Tiered_Dress_in_Light_Blue_0003.jpg?v=1745513355"},{"product_id":"diana-mini-dress-jacquard-short-sleeve-cut-out-dress-in-light-pink","title":"Diana Mini Dress - Jacquard Short Sleeve Cut Out Dress in Light Pink","description":"\u003cp\u003eThe Diana Mini Dress sits close through the body with a plunge neckline that frames the decolletage, while short sleeves add a little structure across the shoulders.\u003c\/p\u003e\u003cp\u003eFully lined for a smoother feel against the skin, it uses zips to keep the fit neat and secure. The mini hem keeps the mood firmly in party-day territory; easy for a garden party, brunch or soiree when Dresses need to feel considered, not complicated.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBodycon mini dress\u003c\/li\u003e\n\u003cli\u003ePlunge neckline detail\u003c\/li\u003e\n\u003cli\u003eShort sleeve silhouette\u003c\/li\u003e\n\u003cli\u003eClipped jacquard fabric\u003c\/li\u003e\n\u003cli\u003ePolyester inner lining\u003c\/li\u003e\n\u003cli\u003eZip closure feature\u003c\/li\u003e\n\u003cli\u003ePerfect for parties\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSize and Fit\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSize S \/ 8 length: 84cm \/ 33.07in\u003c\/li\u003e\n\u003cli\u003eStudio model is wearing size XS \/ 6 AU\u003c\/li\u003e\n\u003cli\u003eStudio model's height is 170cm \/ 5'7''\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eMaterial and Care\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003eMain: 100% Polyester | Non-stretch\u003c\/li\u003e\u003c\/ul\u003e","brand":"Showpo Exclusive","offers":[{"title":"UK 4","offer_id":51198750425402,"sku":"SD24070027-123-04","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 6","offer_id":51199080071482,"sku":"SD24070027-123-06","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 8","offer_id":51201737457978,"sku":"SD24070027-123-08","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":51571720388922,"sku":"SD24070027-123-10","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":51198891786554,"sku":"SD24070027-123-12","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":51198896144698,"sku":"SD24070027-123-14","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":51198843388218,"sku":"SD24070027-123-16","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":51198873370938,"sku":"SD24070027-123-18","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 20","offer_id":51198859968826,"sku":"SD24070027-123-20","price":89.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/2619\/0650\/files\/Diana_Mini_Dress_-_Jacquard_Short_Sleeve_Cut_Out_Dress_in_Light_Pink_4.jpg?v=1763037723"},{"product_id":"isla-maxi-dress-satin-one-shoulder-side-split-dress-in-sage","title":"Isla Maxi Dress - 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