{"title":"White Maxi Dresses","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA white maxi dress is the freshest thing you can pull on when the weather warms up, and it always looks more considered than the effort it took. Clean, crisp and a little bit holiday, white carries you from the beach to a dinner without missing a beat, and it never seems to date. You will find white maxi dresses here in sizes 4 to 20, with free UK delivery over £135.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eCrisp, fresh, and built for summer\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThere is a reason white owns summer. A white maxi is the first thing you reach for when it is hot: a \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/beach-dresses\"\u003e\u003cspan\u003ebeach\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e club lunch, a summer holiday, a day on the water, or a \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/white-party-outfits\"\u003e\u003cspan\u003ewhite party\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, where the all-white dress code is the entire point. It is the classic \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/graduation-dresses\"\u003e\u003cspan\u003egraduation dress\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e too, and the one the bride-to-be wears to her own celebrations before the day. A pretty\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/lace-dresses\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003elace\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e style leans romantic for those, while an easy cotton or broderie keeps a holiday relaxed. The styling barely needs thought: tan or raffia\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/shoes\/sandals\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003esandals\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, a straw bag and gold hoops, and you are done. For more warm-weather pieces, the\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/edits\/summer\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003esummer\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e edit has the lot. Just save white for your own moments, not someone else's wedding.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003ePure white, or a little contrast?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhite is striking on its own, but it takes a contrast brilliantly. Pair it with black for a black and white maxi that feels sharp and graphic, or with blue for a blue and white look that is fresh and almost nautical, both easy ways to make white feel less bridal and more everyday. Where you want a little skin, a\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/strapless-dresses\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003estrapless\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e or \u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/backless\"\u003e\u003cspan\u003ebackless\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e cut is made for warm nights; where you want shape, a\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/corset\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003ecorset\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e brings structure and a bit of drama for an event. And a\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/knit\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eknit\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e or long-sleeve white proves the colour is not only for summer. Kept clean and simple, white is also one of the most elegant things you can wear to a formal. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eKeep it crisp\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor more,\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/white-dresses\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003ewhite dresses\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e gathers everything we make in white,\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/maxi-dresses\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003emaxi dresses\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e has the same length in other colours,\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/cocktail-dresses\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003ecocktail dresses\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e cover the dressier occasions, and\u003c\/span\u003e\u003ca href=\"https:\/\/www.showpo.com\/uk\/collections\/dresses\/formal-dresses\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eformal dresses\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e is the place for a clean white gown.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"bethanie-maxi-dress-off-the-shoulder-mesh-dress-in-cream","title":"Bethanie Maxi Dress - Off The Shoulder Mesh Dress in Cream","description":"\u003cp\u003e\u003cspan id=\"docs-internal-guid-9164ec59-7fff-2cb8-920b-4ece854117a7\"\u003e\u003cspan style='font-size: 10.5pt; font-family: \"Open Sans\", sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;'\u003eThe Bethanie Maxi Dress in Cream is soft elegance meets statement. That off-the-shoulder neckline brings just the right amount of swoon, while the mesh fabric hugs and lifts your silhouette with a gentle flow that feels dreamy. It’s the kind of dress that works for formal dinners, rooftop events, or any night when you want to feel both ethereal and powerful. For styling? Keep it chic with nude strappy heels, delicate gold jewellery, and a soft updo - or lean into contrast with a bold clutch and statement earrings to let the cream tones pop.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-weight: bold;\"\u003eSize and Fit\u003c\/span\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStudio model is wearing size XS \/ 6 AU \/ 2 US \/ 6 UK \/ 34 EU\u003c\/li\u003e\n\u003cli\u003eStudio model's height is 170cm \/ 5'7''\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eMaterial and Care\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% Nylon\u003c\/li\u003e\n\u003cli\u003eLow \/ No stretch\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SHOWPO EU","offers":[{"title":"UK 6","offer_id":51577683050810,"sku":"Da13630-240-06","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 8","offer_id":51577889554746,"sku":"Da13630-240-08","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":51577478480186,"sku":"Da13630-240-10","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":51577769460026,"sku":"Da13630-240-12","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":51577490080058,"sku":"Da13630-240-14","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":51577708118330,"sku":"Da13630-240-16","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":51577922945338,"sku":"Da13630-240-18","price":31.0,"currency_code":"GBP","in_stock":false},{"title":"UK 20","offer_id":51577727811898,"sku":"Da13630-240-20","price":31.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/2619\/0650\/files\/Bethanie_Maxi_Dress_-_Off_The_Shoulder_Mesh_Dress_in_Cream__0005.jpg?v=1745484290"},{"product_id":"sylvana-maxi-dress-cowl-halter-neck-bodycon-dress-in-white","title":"Sylvana Maxi Dress - Cowl Halter Neck Bodycon Dress in White","description":"\u003cp\u003eGet ready to turn heads in the Sylvana Maxi Dress. This stunning white bodycon dress is perfect for your next formal event or special occasion. The cowl halter neck adds an elegant touch, while the mermaid silhouette gives you that flattering hourglass shape. Made from comfortable jersey fabric with a hint of stretch, this dress will keep you looking and feeling amazing all night long. Whether you're attending a wedding, prom, or any other glamorous event, the Sylvana Maxi Dress is sure to make a statement. So go ahead and show off your confidence in this sleeveless beauty!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eZips detail\u003c\/li\u003e\n\u003cli\u003eMermaid silhouette\u003c\/li\u003e\n\u003cli\u003eJersey fabric\u003c\/li\u003e\n\u003cli\u003eHalter neckline\u003c\/li\u003e\n\u003cli\u003eFormal occasion\u003c\/li\u003e\n\u003cli\u003eMaxi length\u003c\/li\u003e\n\u003cli\u003eSleeveless design\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSize and Fit\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003eSize S \/ 8 length: 125.5cm \/ 49.41in\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eMaterial and Care\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMain Fabric: 92% Polyester, 8% Spandex\u003c\/li\u003e\n\u003cli\u003eHigh Stretch\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Showpo Exclusive","offers":[{"title":"UK 6","offer_id":51577864159546,"sku":"SD24020038-259-06","price":34.0,"currency_code":"GBP","in_stock":false},{"title":"UK 8","offer_id":51577194611002,"sku":"SD24020038-259-08","price":34.0,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":51577694159162,"sku":"SD24020038-259-10","price":34.0,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":51577187598650,"sku":"SD24020038-259-12","price":34.0,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":51578052837690,"sku":"SD24020038-259-14","price":34.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/2619\/0650\/files\/Sylvana_Maxi_Dress_-_Cowl_Halter_Neck_Bodycon_Dress_in_White_0003.jpg?v=1745484526"},{"product_id":"astra-midi-dress-v-neck-long-sleeve-knit-dress-in-white","title":"Astra Maxi Dress - V Neck Long Sleeve Knit Dress in White","description":"\u003cp\u003eThe Astra Maxi Dress is cut in white with a V neckline and long sleeves, making it an easy option for everyday dressing that still feels considered.\u003c\/p\u003e\u003cp\u003eThe fully fashioned knit creates a smooth, continuous finish through the silhouette, while the pull-on style keeps the fit unfussy. The neckline opens the frame through the collarbone; the hem brings the balance.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eEasy pull-on style\u003c\/li\u003e\n\u003cli\u003eFully fashioned knit\u003c\/li\u003e\n\u003cli\u003eFlattering V neckline\u003c\/li\u003e\n\u003cli\u003eLong sleeve design\u003c\/li\u003e\n\u003cli\u003eMaxi length silhouette\u003c\/li\u003e\n\u003cli\u003eSoft viscose fabrication\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSize and Fit\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSize S \/ 8 length: 130cm \/ 51.18in\u003c\/li\u003e\n\u003cli\u003eStudio model is wearing size XS \/ 6 AU \/ 2 US \/ 6 UK \/ 34 EU\u003c\/li\u003e\n\u003cli\u003eStudio model's height is 170cm \/ 5'7''\u003c\/li\u003e\n\u003cli\u003eCurve fit model is wearing size XL \/ 18 AU \/ 14 US \/ 18 UK \/ 46 EU\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eMaterial and Care\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003eMain: 60% Viscose, 40% Nylon | High stretch\u003c\/li\u003e\u003c\/ul\u003e","brand":"Showpo Exclusive","offers":[{"title":"UK 6","offer_id":51577135399226,"sku":"SD24010006-259-06","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 8","offer_id":51577135857978,"sku":"SD24010006-259-08","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":51577292620090,"sku":"SD24010006-259-10","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":51577190908218,"sku":"SD24010006-259-12","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":51577224429882,"sku":"SD24010006-259-14","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":51577231442234,"sku":"SD24010006-259-16","price":89.95,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":51577219219770,"sku":"SD24010006-259-18","price":89.95,"currency_code":"GBP","in_stock":false},{"title":"UK 20","offer_id":51577231049018,"sku":"SD24010006-259-20","price":89.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/2619\/0650\/files\/Astra_Midi_Dress_-_V_Neck_Long_Sleeve_Knit_Dress_in_White__0001.jpg?v=1745513702"},{"product_id":"berri-maxi-dress-stapless-jacquard-high-split-dress-in-white","title":"Berri Maxi Dress - Strapless Jacquard High Split Dress in White","description":"\u003cp\u003eThe Berri Maxi Dress is cut in white polyester jacquard with an inner lining and zip closure, made for formal plans that need something a little more held together than the usual rotation.\u003c\/p\u003e\u003cp\u003eThe neckline frames the decolletage, while the fabric sits close through the body with enough structure to feel secure. 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